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Jeff Kristick Appointed Chief Revenue Officer at Avetta

Avetta®, a leading provider of supply chain risk management solutions, announced the appointment of Jeff Kristick as its Chief Revenue Officer (CRO). In this newly created role, Jeff will lead Avetta’s global revenue operations. Jeff brings over two decades of go-to-market experience in the enterprise and Software as a Service (SaaS) sectors.

Prior to joining Avetta, Jeff held leadership roles at TIBCO Software including Senior Vice President of TIBCO Sales for North America and Europe. During his time there, he helped lead initiatives to achieve their next level of financial, operational, and market success.

Before TIBCO, Jeff held an operational role as the President of Meridian Knowledge Solution, as well as sales and marketing roles at Oracle, SAP, SuccessFactors, Plateau Systems, and Siebel Systems.

Jeff holds a bachelor’s degree in mechanical engineering from the United States Naval Academy, and a master’s degree in business administration and operations from Kellogg School of Management at Northwestern University.

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