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Westex Launches Mobile App to Streamline FR/AR Product Selection Process

Westex: A Milliken Brand, announced the launch of a new product selection app, the Westex App, developed to provide users a way to custom build a FR/AR uniform based on their workforce’s individual safety standard requirements. The free mobile app is available for iOS and Android mobile devices.

“We heard through industry research that the process to select the right personal protective equipment (PPE) was overwhelming and complicated. A complex system combined with challenges of 2020 brought underscored the immediate need for a better method,” said Michael Langley, vice president of sales and marketing, Westex. “As the global leader in FR/AR fabrics, the Westex team believed we could create a tool to simplify the PPE selection process, enhance the buying experience and meet customers where they are.”

Innovative features on the Westex App include:

  • Product selection by safety standard. Users start their search with the safety standards applicable to their team’s needs and from there, can filter by product attributes like water resistance, anti-static and stretch. If a user is unsure of the specific standards their team needs to comply with, the hazards tab provides a brief overview of common hazards, such as combustible dust and arc flash;
  • Global perspective. Over 15 global safety standards are included in the app. Users simply select their region, then their standards and the app directs them to products that meet the criteria, making it easier to outfit global teams without sacrificing quality or compliance; and
  • Interactive uniform builder. An interactive uniform builder matches product selections to specific garments. After building their uniform, app users can download a specification sheet to provide their uniform supplier or save the uniform in the app for future reference.

For more information, visit https://www.westex.com.

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