Wireway Husky Corp., a leading manufacturer of Material Handling products, has announced that it is rebranding in order to better communicate the broad range of products it offers. Effective December, 2013, Wireway Husky Corp. will do business as Husky Rack & Wire.
In conjunction with this rebranding, the company will launch a new, redesigned website and implement a full-scale social media network. “This exciting strategic rebranding builds upon our continued growth, increased national recognition and unparalleled dedication to our customers,” said Ronald Young, President of Wireway Husky Corp. In addition, the company will unveil a wholly redesigned logo that is simple yet bold as a cornerstone of the new brand platform.
Wireway Husky Corp., produces Pallet Rack, Wire Deck, Wire Partitions and Machine Guarding under one roof, and offers a renowned 48-hour Quick Ship program through its extensive national dealer network. “Under the Husky Rack & Wire name, we will continue to demonstrate our commitment to customer service, increased market strength, innovative technology and strategic direction across a broad range of product lines,” said Mr. Young.